eBook Profit Spiral

You need several personal traits (skills, attitudes, habits, performance standards) to make your eBook business a success.

The eBook business is competitive and difficult. Gurus that sell you a magic-secret-formula for instant success mislead you. To be a success you either have to work at the right things, or pay people to work at the right things.

Here are the personal traits that you must incorporate into your business performance. Focusing on what you do and keeping at is the real secret to eBook profit success. Focus on these traits and you are creating a habit of success…

Focus Trait #1: Positive Self-Supportive S.M.A.R.T. Goals

Develop a purpose and a mission for your eBook business. Find meaning in the business and understand how your business helps your customers.

Know what you want from your business. Write these goals out in detail.

Connect what you do for your business with what you want out of life.

And make your goals S.M.A.R.T.

S. - Specific
M. - Measurable
A. - Action Oriented
R. - Realistic
T. - Tagged to a Specific Timeframe

Once you write your goals, you will surprise yourself at your ingenuity and resourcefulness at making these goals real. Make your personal goals an achievement that connects with your identity.

Sources of information about writing, setting and achieving goals include:

• Anthony Robins
• Brian Tracy
• Stephen Pierce

Steer clear of taking self-improvement advice from marketing gurus. They want your money.

Trust successful people who what your success.

Focus Trait #2: Narrow, Doable Action Targets

The gurus write sales pitches that convince you at the hypnotic, subconscious level that you need their product. Most of the time, these sales letters are better written than their products.

What this does is convince you to scatter your efforts across a wide range of schemes. Wrong approach.

Focus on a narrow range of activities, invest in a narrow range of products and services…only those that bring a profit to your eBook business.

Concentrate, don’t water down your efforts.

Get busy at making a profit and avoid being busy for the sake of being busy.

Make sure that what you are doing counts toward reaching your goals, and measure that success.

An analogy for what you have to avoid is the fisherman that takes a dozen fishing rods, 30 tackle boxes, several motors and six ice chests out to sea. The boat is so over loaded that when the fish of a lifetime is hooked, he can’t maneuver around the boat to land it…and the first big wave swamps the boat.

Go lean in our eBook business and your profits will spiral upward.

Focus Trait #3: Focus on the Next Step

Set your action plan into phases, steps, check off sheets, anything that breaks huge accomplishments into small pieces.

Huge accomplishments are possible if you work on them, one step at a time.

Overly broad, stupendous task descriptions create mental images that cause an "emotional and mental balk."

The team that wins the SuperBowl or the World Series gets there by pr acting the fundamentals…passing, receiving, blocking, running…hitting, batting fielding, pitching. Every moment, their goal is to make the next play correctly, to execute. Huge accomplishments come from moment-by-moment focus.

So, learn from the past, but stay anchored on the next small, doable step. Then, do it as best you can.

Focus Trait #4: Efficiency

You have enough time and money to complete the right small step that leads toward your eBook business goal.

What you don’t have is enough time to waste, because wasted time (although free)is the most expensive cost of all to your eBook business.

So, focus upon being efficient.

This may mean automating, outsourcing, using software instead of doing a task by hand.

Economize and use what you have, and you will find that what you have is sufficient.

Besides, justifying that purchase is easy when you are taking action and you can prove, with real numbers (i.e., countable profits, saved time, increased customers, more prospects) that the investment will pay off.

Of course, not every investment will pay off; but the investment will still pay off if you you learn why that effort fell short.

So, approach each day as though your diet (of time and resources) needs to be kept nutritious…avoid "junk food activities" and avoid "fast food investments."

Make each calorie (of time, energy and money) that you expend (in business related activity) count for something productive.

Focus Trait #5: Increased Profit-Making Skill Set

Taking action, doing something profitable is wonderful. However, you need to do that same task better (with more skill, efficiency) the next time.

You also need to learn new ways of doing even more, or new ways of getting better results.

So, building this profit-making skill set is a combination of doing a task and testing outcomes.

A profitable eBook business relies on skills and action-taking…as long as the action-taking is on the right things. Training and testing your actions helps you know what those right things are.

You acquire self-confidence when you see results.

So, avoid the "I don’t have the talent and money behind me to be a success" syndrome.

Quit making excuses and get to work. Learn what to do and do it.

Invest in the training that you need, but ensure that you are not trying to learn everything about the eBook business before you start. Get training only when you are ready to apply it as the next step of your business success.

For a resource to develop your entrepreneurial skills, check out this resource.

Focus Trait #6: Self-Discipline

All the preceding traits are wonderful, but you need the self-discipline to analyze them, plan them and execute them.

This is the self-discipline that you require.

The "I work one hour, every other week, and make a million dollars a month" sales pitch may be true.

But ask, how much work it took to get to that point.

Sure, the guru may spend all day, every day surfing. But, someone is doing the work, developing the software, taking the sales orders, providing the customer service for that business…or there is no sustainable business.

So, develop the stamina and discipline to do what it takes to march your eBook business on through each and every step.

You don’t feel like working. Do it anyway. People invite you to time-wasting activities. Tell them that you are busy.

Feel good about yourself because you are doing what pays off. And know that what you are doing is really paying off because you can measure the successes.

Summary

Focus on these traits, because these are the personal traits (skills, attitudes, habits, performance standards) that you need to make your eBook business a success.

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