eBook Profit Spiral

Learn to build your eBook business by going through the back door instead of purchasing a lot of expensive courses. Many of these courses will help you develop your Online presence and build your eBook business. The catch, of course, is that each course teaches you only one component, a small fraction, of what you need to know, and what you need to implement to make your business a success.

Instead, learn by going though the backdoor.

By going through the backdoor, I mean that you discover what people that have prefected a system do, and copy their procedures. (Note: this does not mean plagiarizing their materials, it means studying their processes, their business steps, and figuring out a way to use the same steps in your business. Words and images can be copyrighted, but ideas cannot be owned by anyone. You want to copy their ideas.)

One strategy for “how to learn from the inside” is to become an affiliate of some of the people that “get the system right.” Then, study to know what you have to do to build your own business.

One such system is Instant PopOver. This is a system developed by Matt Callen. Matt has an affiliate program that you can join. (Note: we do not endorse the use of Pop Ups, Pop Unders or Pop Overs for your business. These work for some industries and some niches, and fail in others. Only testing will determine if these tools are valuable for your eBook business. However, we think you can benefit from studying how Instant PopOver structures their business promotions with an affiliate program.)

Then, copy what Matt does to teach, motivate and encourage your affiliates.

The first thing that they do is offer “free software.” Then, you have to log in to receive the activation code.

Once inside the activation site, you can become an affiliate. Once you are an affiliate, you receive instructions and tools for promoting the Instant Popover program.

Matt offers:

• Free software
• A free eBook on building a E-mail list
• Some fonts that look like handwriting (for pretending to sign a sales letter
• A discount for a mailing list program
• Training tools
• Affiliate tools

For training, they offer a number of videos on how to use their product. The videos can be downloaded for viewing on your PC, or viewed online. These include:

• Overview: Which PopOver Style Should You Choose?
• Sticky Note PopOvers: How To Edit
• Window Effects PopOvers: How To Edit
• Float-In PopOvers: How To Edit
• Peeling Ad PopOvers: How To Edit
• Alert Ad PopOvers: How To Edit
• Exit PopOvers: How To Edit
• How To Add Content To Your PopOvers
• How To Put Your PopOver Onto Your Webpages
• How To Upload Your Webpages Using The Built-In FTP Application

This is a great strategy because affiliates who know how to use the product can promote it more effectively.

The affiliate tools used by Instant PopOver’s system that you can study include:

A cloaked Clickbank text link generator

Note: Their Clickbank ad generator doesn’t function correctly in Firefox and Opera Web browsers

A giveaway viral eBook

Pre-written E-mail sales copy

Sample E-mail Ad #1

Sample E-mail Ad #2

Sample E-mail Ad #3

Sample E-mail Follow-Up

A Tell-A-Friend script

Pre-written Signature Ads

Sample Signature Ads

Sample Solo Ads

Sample Solo Ad #1

Sample Solo Ad #2

Top Sponsor Ads

This affiliate instruction program also provides links to a number of eZine Resources where these ads can be placed. These include:

• EzineAd.net
• Admistress Advertising
• Xtreme Marketing Tips
• Cash From Home
• Super Promo
• Pro Biz Tips
• Unimax Power Pak
• Rim Digest

So, whether the use of PopOver ads is viable for your eBook niche, use the opportunity presented by studying this system through the backdoor to join its affiliate program and improve your eBook profit system.