The Importance of Picking a Catchy eBook Website URL
Picking a catchy eBook Website URL is important because a good name can make or break your eBook business.
There are two audiences for your eBook Website: the Search Engines (because they bring visitors to your site), and visitors, (because the purpose of your site is to turn visitors into customers).
On the one hand, creative folks, like writers believe that plays on words, anagrams, cutsie names are “cool” and useful.
Of course, marketers know that eBook Website names that state solutions to customers’ biggest pains, fears and worries make the best names.
And, as far as Search Engines are concerned, the best URLs contain the same relevant keywords as all the pages found in the eBook site.
So, picking an eBook URL comes after you have studied your customers, know their wants, and have identified benefits.
Once you complete this market review, you have the inspiration and knowledge to pick a niche topic and that catchy URL. The best one will stand out in the minds of your customers, and match the keywords that your customers might use to search for you.
A domain name that is easy to remember for your return visitors is “frosting on the cake.”
To gather ideas for your eBook domain name, look at the keywords that you have identified for your eBook niche to see if any of those have flash and a snappy ring. Your domain name should communicate benefits.
Steer clear of names like:
Megahype
SuperHype
PowerHype
HypeU
iHype
eHype
HyperHype
Hypenotic
Note: These names are already taken!
But these are available:
Also, stay away from cutsie names like:
eBookie
eBookCellar
eBookEnds
eBookShelf
eBookWorm
eBookBling
eBookPimp
Besides, these names are also taken.
Just come up with a descriptive name:
Affiliate Business Blueprint
Affiliate Toolbox Creator
Auction Profit Secrets
DownloadGuard
Easy Web Automation
eBook Business in a Box
eBook Compiler Software
eBookProfitSpiral
Free Marketing Graphics
Instant Membership Site
OneClickUpsell
Private Label Pack
The word eBook does not need to be in the name of your eBook site URL unless you focus upon creating eBooks, or building a business advising others how to sell eBooks.
So, with a little research, you will choose a domain name that is original, explains what you eBook niche is…one that is easy to remember.
Choosing an URL that is to remember helps visitors return to your site, and helps if you have affiiates that are referring customers.
However, if all your visitors arrive from Search Engine referrals or from Pay Per Click (PPC) advertising, your name just needs to contain keywords that focus upon your core business.
Dedicate some time to this task because of the importance to your eBook business of picking a catchy eBook Website URL.

















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