eBook Profit Spiral

Plenty of eBook business schemes reach your E-mail inbox offering a shortcut to profits with no work. Beware this hype!

If profit-taking were that easy, then everyone would be “hopping on the band wagon.”

Unfortunately, the bandwagon keeps rolling, and a new crop of “easy-to-fleece” entrepreneur hopefuls fall for the “promise of easy profits.”

And, the more desperate for money;the more gullible the transaction, the more lustful the purchaser is to acquire this “customized, profit-magic product.”

Case Study: Slacker Profits

The title of this come-on product, Slacker Profits, captures the essence of this offer. Make money without working…without risk. Live the lifestyle of the rich without knowing anything, without doing anything.

Just buy the product, learn the secrets. You can:

• Earn money with your online business, even if you have no idea where to start
• Achieve instant results
• Spend money on this product with confidence, because, unlike all the other products, this one will work
• Steer clear of the “obstacle course of confusion” that accompanies all those other products
• Avoid the distractions inherent in those other products and focus upon the “sure thing” of this product
• Finally gain self-confidence in your ability to earn a lucrative living from your online business

Of course this product avoids the problem with all other products, i.e., they are purchased but never used. The reason for this sorry state is that the product had a better sales page than they had “how-to make the system work” content.

Fortunately, the developers of Slacker Profits have plenty of online experience, i.e., they worked and sweated until their business was lean and productive…but you won’t have to.

These developers are also teachers, so you can relax, assured that you will be able to learn “how to not work” from them.

Of course, now they rarely work more than ten hours a week…because they specialize in small, easy products that bring in small amounts of money.

The promise:

“When you start out by aiming for the moon and fall short most people quickly give up. Or, even more common, by aiming too high, risk never completing the overly complex
project.

Instead, The Slackers aim for a few hundred or a few thousand dollars on each project and over dozens of projects a year it adds up to a full time income working part time.

Makes sense…

It is logical to learn by working on small projects, but it is also logical that it will take a year or more to complete enough of these small projects to build an income.

And, while they didn’t work much, the developers of Slacker Profits have a lot if experience teaching others how to make money online. Teaching must be easier than we thought.

The Missing Elements

Of course there is more to building an eBook business than to cobble together a year’s worth of small projects.

• A business plan
• Measurable targets
• Action steps toward that plan

A year’s worth of projects, do not a business make…

But, the real-world for the online entrepreneur is:

• Long work days and sleepless work nights
• Hours of trial and error market research and testing
• Constant tweaking and revision of the sales process
• Networking and business relationship building
• Study and self-improvement, training and learning

So, beware the promise of building an eBook business with no work. If you want to build a profitable eBook business, “Get to work.”